The National Currency Exchange Group, through its subsidiary NCX AU, has partnered with Australia’s largest student body, Student Edge, to progress the promotion and education of digital currencies and blockchain technology.
Student Edge was founded in 2003 and is now the largest member-based organisation of high school and tertiary students in Australia.
Under the partnership, Student Edge will raise awareness of NCX’s distributed ledger exchange, which offers trading services in cryptocurrencies such as Bitcoin, Ethereum, Litecoin and Bitcoin Cash.
The agreement follows recent Student Edge research, which found 18 per cent of its membership were willing to engage with and ‘explore’ the use of cryptocurrencies.
Student Edge will educate its user base via email direct marketing, targeting more than 200,000 students within its more than 1 million member base, driving members to the NCX website.
NCX CEO Tommy Shin said educating Australia’s up-and-coming students was a core priority for the National Currency Exchange, as the company believed blockchain and cryptocurrency would play a significant role in the future.“The agreement with Student Edge is another step in the right direction, with our platform being front- of-mind for a large cohort of intelligent young people,” said Shin.Click To Tweet
“The member base of Student Edge is the next driving force and cycle for the tech industry.
“For many people these days, banks are just a mobile phone app. We don’t have to physically go to the bank and line up anymore. So the swap for them from traditional bank to crypto is flawless already.”
NCX anticipates first revenues via the Student Edge agreement prior to the end of the calendar year.
“We are also pleased that our agreement is not purely based on commercial orientation, but also holds an element of education, as it is important for all people to better understand the benefits of distributed ledger technology,” said Shin.
“The NCX continues to build its reputation for open, secure digital asset trading as one of Australia’s earliest exchanges operating advanced security technology.”